Ashwoods participated in the PGA Show in Orlando

In January this year, we participated at the PGA show in the Orange County convention centre in Orlando. The show attracted a wide range of exhibitors from clothing retailers through to golf car manufacturers, giving us a great opportunity to view the golf car market and meet with some of the major players in the industry.

Having been focused on the electric golf car market for a number of years, we have a good grasp of the technology being used within our sector, but seeing the rest of the golf industry was an eye opener! For example, the level of technology being used to analyse a player’s swing and golf club design was certainly a surprise!

Following the show, we spent the weekend in West Palm Beach and attended the Cavallino Classic Ferrari show at the Breakers hotel. A day walking around in 22°C heat admiring priceless Ferraris was certainly a welcomed treat during a hectic two weeks!

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