Our Leadership Team

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<h3 style="text-align:center;padding-top:15px;padding-bottom:0px;color:#0C960A">Lloyd Ash</h3>
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Lloyd Ash

Managing Director

Lloyd is a co-founder of the business and the technical lead, responsible for the development team. He is responsible for a series of innovative and successful real world applications within the hybrid and electric vehicle markets.

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<h3 style="text-align:center;padding-top:15px;padding-bottom:0px;color:#0C960A">Paul Sanders</h3>
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Paul Sanders

Engineering Director

Paul is our Engineering Director and comes with a wealth of experience for some of the biggest names in the industry, including Bosch and McLaren. At the latter Paul was Technical Engineering Manager in Barcelona, and before that was part of the Formula One racing team. Overseeing our engineering team, Paul is responsible for all the engineering and development work.

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<h3 style="text-align:center;padding-top:15px;padding-bottom:0px;color:#0C960A">Jim Winchester</h3>
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Jim Winchester

Sales and Marketing Director

Jim joined the company in 2013 as an Applications Engineer with a desire to move into business development. Jim is now our Commercial Director, focusing on project delivery and business development.

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<h3 style="text-align:center;padding-top:15px;padding-bottom:0px;color:#0C960A">Chris Bew</h3>
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Chris Bew

Manufacturing/Operations Director

Chris looks after everything within the business related to Operations and Manufacturing and comes with over 20 years’ experience gained within world class manufacturing environments. His mission at Ashwoods is to help drive the necessary changes to make us a world class manufacturing company.

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